EP 494 | One Tiny Email Setting Increased Open Rates by Nearly 20 Percentage Points
“Sometimes your email subscriber just doesn’t know who the heck you are yet.”
EP 493 | Everything Works But Not Everything Fits
“A strategy can work beautifully on paper and still be a terrible strategy for you.”
EP 492 | How to Launch Without Living in Launch Mode featuring Jordyn Bailey [Empire exclusive]
“Your audience will tell you what they respond to.”
EP 491 | Why I Host Bundles Before I Need Buyers
“You do not need to wait until launch week to find out that you have an audience size problem. Grow the audience before you need the buyers.”
EP 489 | The Summer My Business Had to Run Without Me
“Build the business for the season when you won’t be able to give it everything.”
EP 482 | How to Write Emails People Actually Want to Read featuring Liz Wilcox
In this Empire Exclusive episode, Liz Wilcox shares her simple Email Staircase framework for turning followers into friends and friends into customers through emails that start conversations, build relationships, and make selling feel more human.
EP 474 | 4 Email Funnel Mistakes That Are Killing Your Sales
If your email funnel isn’t making sales, this episode breaks down the four actual reasons why, and shows you how to pinpoint what’s not working so you can fix it fast.
EP 473 | How to Build a Strategic Email Funnel That Turns Email Subscribers Into Paying Clients
In this episode, Allison breaks down what a strategic email funnel actually looks like, why most “Welcome Sequences” fail to generate sales, and how a thoughtful Nurture and Pitch Sequence moves email subscribers from downloading a freebie to confidently saying yes to your offer.
EP 472 | Turn Passive Email Readers into Click-Happy Buyers
Learn how to build a culture of clicking in your email funnel so your email subscribers move from passive readers to engaged participants, making it far more likely they’ll click (and buy!) when you finally invite them to buy.
EP 471 | How to Improve Your Email Click Through Rate
If your email click rates are low, this episode breaks down how to diagnose whether it’s an alignment issue, a positioning problem, or a structural mistake, and what to fix so your emails actually drive momentum and sales.
EP 470 | The Capsule Blog System That Fuels Her Email Marketing featuring Jana Osofsky [Empire Exclusive]
In this Empire Exclusive episode, Jana Osofsky shares how her capsule blog system fuels her email marketing strategy—helping her build trust, drive consistent sales, and launch with confidence without constantly creating new content.
EP 469 | The Real Email Metric That Drives Sales
In this episode of the Email Empire Podcast, Allison Hardy breaks down why click rate (not open rate!) is the metric that actually moves your business forward and how to build emails that create momentum toward real sales.
EP 465 | How to Build an Email List of Buyers
This episode breaks down why growing your email list isn’t the problem, and how using intentional bundles helps you attract the right subscribers so your email list actually supports consistent sales.
EP 466 | Using AI to Write Human-First Emails featuring Kinsey Soderberg [Empire Exclusive]
In this Empire Exclusive episode, Allison sits down with AI expert Kinsey Soderberg to break down how to use AI to write human-first emails that boost engagement, protect your brand voice, and help your audience actually want to open and read your emails.
EP 464 | The Tiny 106 Waitlist That Outsold My 11,000 Subscriber Email List
This episode breaks down how a tiny 106-person waitlist outsold an 11,000-subscriber email list during a Black Friday launch, and why your sales emails might not be doing the heavy lifting you think they are.
EP 396 | How I hit my 2024 email list growth goal in 8 months
In this episode of the 6-Figure Secrets Podcast I'm sharing how I was able to accomplish my singular goal for 2024, in 8 months.
EP 360 | How I generated 1,001 leads in 5 days with no paid advertising
In this episode of the 6-Figure Secrets Podcast I’m sharing how I generated 1,001 leads in 5 days without no paid advertising.
EP 349 | Genuine lead generation featuring tay daniels
In this episode of the 6-Figure Secrets Podcast I get the pleasure of interviewing Tay Daniels. Tay teaches badass, high-achieving women (like you!) how to create a successful online business and become the breadwinner of their family, so that they can have the freedom to live a life they know they were meant for, while making an income they deserve!
EP 330 | Visual reminders of success
In this episode of the 6-Figure Secrets Podcast I’m sharing more about my goals wall, why I created it, and why you need one if you want to move closer to your goals, faster.
EP 328 | Weekly masterclasses
In this episode of the 6-Figure Secrets Podcast I’m sharing why I’ve been running and hosting weekly masterclasses. I’m sharing why I’ve prioritized this in my business and the lessons I’ve learned along the way.