EP 473 | How to Build a Strategic Email Funnel That Turns Email Subscribers Into Paying Clients
In this episode, Allison breaks down what a strategic email funnel actually looks like, why most “Welcome Sequences” fail to generate sales, and how a thoughtful Nurture and Pitch Sequence moves email subscribers from downloading a freebie to confidently saying yes to your offer.
EP 472 | Turn Passive Email Readers into Click-Happy Buyers
Learn how to build a culture of clicking in your email funnel so your email subscribers move from passive readers to engaged participants, making it far more likely they’ll click (and buy!) when you finally invite them to buy.
EP 471 | How to Improve Your Email Click Through Rate
If your email click rates are low, this episode breaks down how to diagnose whether it’s an alignment issue, a positioning problem, or a structural mistake, and what to fix so your emails actually drive momentum and sales.
EP 470 | The Capsule Blog System That Fuels Her Email Marketing featuring Jana Osofsky [Empire Exclusive]
In this Empire Exclusive episode, Jana Osofsky shares how her capsule blog system fuels her email marketing strategy—helping her build trust, drive consistent sales, and launch with confidence without constantly creating new content.
EP 469 | The Real Email Metric That Drives Sales
In this episode of the Email Empire Podcast, Allison Hardy breaks down why click rate (not open rate!) is the metric that actually moves your business forward and how to build emails that create momentum toward real sales.
EP 459 | What happens AFTER you host a Bundle?
This episode breaks down the essential post-Bundle strategy—recap emails, VIP contributor visibility, and a targeted nurture sequence—that turns rapid list growth into warm leads and real sales.
EP 458 | Your role as a Bundle host
In this episode, Allison breaks down the six essential steps to hosting a successful Bundle—from recruiting and managing contributors to creating pages, emails, and systems that make your event run smoothly and actually get results.
EP 457 | What you need to know about hosting a Bundle
In this episode, Allison breaks down the six essential steps to hosting a successful Bundle—from recruiting and managing contributors to creating pages, emails, and systems that make your event run smoothly and actually get results.
EP 456 | Should you host a Summit or a Bundle?
In this episode, Allison breaks down the real pros and cons of hosting a Summit versus a Bundle so you can choose the strategy that best fits your goals, your energy, and your season of business.