EP 362 | Two questions to ask yourself after a failed launch


 

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Have you ever looked at someone you follow online and compared your business to theirs because it looks like they have it all figured out? I can bet you that in one post you cannot even know a part of the story or details that helped the person get to where they are. I bet at some point in their journey, there have been moments of failure.

Everyone fails. It’s a normal part of life and a normal part of business. If you haven’t already, at some point you will launch something that doesn’t catch. This might make you feel like you failed. But instead of looking at it negatively, look at what this launch failure could teach you. What could really propel you to the next level, is looking at your launch from a bird’s eye perspective. You’re going to have to ask yourself some hard questions and that’s what I’m going to talk to you about today in this episode.

Takeaways:

  • Stop self sabotaging. Sometimes we self sabotage by hiding behind a social media platform, doing something we don’t want to do, launching something at the wrong time of year. All of this can be avoided as we go back and re-evaluate our launches and try something different next time.

  • Analyze the quality of your leads and where they are coming from. Are you getting your leads from a Bundle? Facebook Ads? Your email list? Go back and analyze to see where you saw the most conversion, and use that data to make your future decisions.

  • Ask yourself two questions. (1) Did you really want to launch the program? And then ask, (2) what’s the data telling you? If you are not willing to ask yourself these two questions, you’ll do the same thing over and over expecting different results while you’ll keep getting the same results.

Resources:

Download The $80,000 Email Template

CONNECT WITH ALLISON:

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EP 363 | How to show up in your biz when you’re just not feeling it

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EP 361 | Running an online business in offline mode featuring Kendall Cherry