Episode #254: 3 mistakes mompreneur make when building their audience
One of the biggest mistakes that mompreneurs make is not focusing on the health of their audience. The success of your business and offer starts with having the right people listening to you. Your audience is who turns into leads, and those leads are who turn into clients.
Episode #125: Organic vs. paid traffic
If we expect to grow our businesses, we need to be constantly in front of new potential clients, building the know, like and trust factor. And so we need to have a strategy in place for getting front of those new people.
Episode #120: 3 things NOT to do with your Facebook Group
In today’s episode I want to work through three things NOT to do if you want to use your Facebook Group to grow your business. Time and time again women come to me telling me that their Facebook Group is dead, or that their ideal client isn’t even on Facebook. And if that’s you, I have a some tough love for you. The reason why your Facebook Group isn’t working for you, is YOU. And so today I want you start to unpack this a bit and show you that a Facebook Group can be an amazing lead generation tool, when done correctly.
Episode #91: Why influencers need to start a podcast with Teer Hardy
In this episode we dive deep into our podcasts and talk all about why as an influencer, you should consider a podcast as a new platform to expand your influence. Teer has had some pretty impressive success in his 3 years of running a podcast. He's built an audience strictly from organic reach, paid traffic hasn't been successful for his podcast at all!
![Episode #89: How to monetize your Facebook group authentically [W2G Challenge]](https://images.squarespace-cdn.com/content/v1/65123d11aceded4ec88315e3/1696105164667-XFPW8V1YBAN2X96LH7NP/image-asset.png)
Episode #89: How to monetize your Facebook group authentically [W2G Challenge]
Today I want to share with you three ways that you can make money from your Facebook group. The content that I'm sharing with you today is going to be super juicy because it really is the backbone of our businesses and our social media strategies. Your Facebook should build your email list for you, on automate, for free, every single day.
![Episode #87: Create content that converts [W2G Challenge]](https://images.squarespace-cdn.com/content/v1/65123d11aceded4ec88315e3/1696105172605-J9HIL60E3TNBDGZ1DBEM/image-asset.png)
Episode #87: Create content that converts [W2G Challenge]
In this episode I talk about the two things that your group actually needs to create content that converts:
Consistency.
Creativity.
Your content needs to be delivered consistently and your prompts need to be consistently creative.
In order for your group to be the “go to” group for your ideal client, you need to share content on the regular and encourage your group members to do the same through a culture of engagement. You shouldn’t be the only creating content and engaging in your group.
Episode #85: Create a community around your brand through a Facebook group
In today’s episode, I want to help you to create a culture of community around your brand. Where I’m going with this is you need to have the “know, like, and trust factor” so strong when it comes to your brand that when you do pitch your services or products, your group members buy without objection. In short, community equals more sales, more sales equals business growth, and business growth equals more impact.
Episode #84: Leads and sales on autopilot with Rachel Ngom
In this episode I get to sit down and interview one of my mastermind sisters, Pinterest strategist, Rachel Ngom. Rachel has used Pinterest to generate over 20,000 free leads into her business. Her Pinterest account gets over 1,000,000 monthly viewers and increased her blog traffic by 34,000 per month. She went from being on food stamps with negative $400 in her checking account to a multiple 6-figure online business. It’s now her mission to share her pinning secrets with other female entrepreneurs so they can monetize their passion and live out their purpose.