Allison Hardy 3/16/26 Allison Hardy 3/16/26

EP 473 | How to Build a Strategic Email Funnel That Turns Email Subscribers Into Paying Clients

In this episode, Allison breaks down what a strategic email funnel actually looks like, why most “Welcome Sequences” fail to generate sales, and how a thoughtful Nurture and Pitch Sequence moves email subscribers from downloading a freebie to confidently saying yes to your offer.

Allison Hardy 3/9/26 Allison Hardy 3/9/26

EP 472 | Turn Passive Email Readers into Click-Happy Buyers

Learn how to build a culture of clicking in your email funnel so your email subscribers move from passive readers to engaged participants, making it far more likely they’ll click (and buy!) when you finally invite them to buy.

Allison Hardy 3/2/26 Allison Hardy 3/2/26

EP 471 | How to Improve Your Email Click Through Rate

If your email click rates are low, this episode breaks down how to diagnose whether it’s an alignment issue, a positioning problem, or a structural mistake, and what to fix so your emails actually drive momentum and sales.

Allison Hardy 2/23/26 Allison Hardy 2/23/26

EP 470 | The Capsule Blog System That Fuels Her Email Marketing featuring Jana Osofsky [Empire Exclusive]

In this Empire Exclusive episode, Jana Osofsky shares how her capsule blog system fuels her email marketing strategy—helping her build trust, drive consistent sales, and launch with confidence without constantly creating new content.

Allison Hardy 2/16/26 Allison Hardy 2/16/26

EP 469 | The Real Email Metric That Drives Sales

In this episode of the Email Empire Podcast, Allison Hardy breaks down why click rate (not open rate!) is the metric that actually moves your business forward and how to build emails that create momentum toward real sales.

Allison Hardy 2/9/26 Allison Hardy 2/9/26

EP 468 | Build Trust Faster with Video in Your Email Nurture Sequence

This episode shares why short, intentional videos inside your Email Nurture Sequence build trust faster, increases engagement, and sets your email funnel up for easier, more natural sales.

Allison Hardy 2/3/26 Allison Hardy 2/3/26

EP 467 | The Role of a Nurture Sequence in a High-Converting Email Funnel

This episode breaks down how nurture sequences do the real selling in your email funnel, by educating, shifting mindset, and preparing your audience to say yes before the pitch ever shows up.

Allison Hardy 1/26/26 Allison Hardy 1/26/26

EP 465 | How to Build an Email List of Buyers

This episode breaks down why growing your email list isn’t the problem, and how using intentional bundles helps you attract the right subscribers so your email list actually supports consistent sales.

Allison Hardy 1/26/26 Allison Hardy 1/26/26

EP 466 | Using AI to Write Human-First Emails featuring Kinsey Soderberg [Empire Exclusive]

In this Empire Exclusive episode, Allison sits down with AI expert Kinsey Soderberg to break down how to use AI to write human-first emails that boost engagement, protect your brand voice, and help your audience actually want to open and read your emails.

Allison Hardy 1/12/26 Allison Hardy 1/12/26

EP 464 | The Tiny 106 Waitlist That Outsold My 11,000 Subscriber Email List

This episode breaks down how a tiny 106-person waitlist outsold an 11,000-subscriber email list during a Black Friday launch, and why your sales emails might not be doing the heavy lifting you think they are.

Allison Hardy 11/10/24 Allison Hardy 11/10/24

EP 404 | When to make changes in your email funnel [Ask Me Anything]

In this episode of the Ask Me Anything Series on the 6-Figure Secrets Podcast I'm answering three questions from our Funnel of the Month Club members about email marketing.

Allison Hardy 9/22/24 Allison Hardy 9/22/24

EP 397 | How to project manage your email funnel [Ask Me Anything]

In this episode of our Ask Me Anything Series on the 6-Figure Secrets Podcast I'm sharing how to project manage your email funnel, so that you can get it done, without reinventing the wheel and feeling overwhelm.

Allison Hardy 3/24/24 Allison Hardy 3/24/24

EP 371 | Selling, daily

In this episode of the 6-Figure Secrets Podcast I’m sharing a behind-the-scenes sneak peek into how I’m selling my digital products and membership everyday, but also how I’m scaling the business through this work.

Allison Hardy 3/10/24 Allison Hardy 3/10/24

EP 369 | One year and 400 members later, 3 takeaways from the Funnel of the Month Club

In this episode of the 6-Figure Secrets Podcast I’m sharing 3 of my biggest takeaways on the one year anniversary of the Funnel of the Month Club.

Allison Hardy 2/4/24 Allison Hardy 2/4/24

EP 364 | Creating an in-demand business featuring Melissa Joan

In this episode of the 6-Figure Secrets Podcast I’m interview Melissa Joan about what it means to have an in-demand business. We dig into how to create an in-demand business and how to position yourself as THE go-to expert in your field.

Allison Hardy 8/28/23 Allison Hardy 8/28/23

EP 342 | Why lifetime value matters

A commonly overlooked data point that causes entrepreneurs to leave money on the table every year is lifetime value. In this episode of the 6-Figure Secrets Podcast Allison dives into what lifetime value is, why it’s so important, and how you can utilize it to scale your business.

Allison Hardy 7/17/23 Allison Hardy 7/17/23

EP 336 | Creating your own metrics

I recently had a coaching call with one of my done-for-you clients about her conversion rates. She was converting about 3% of her leads from her webinar over to Fitting Calls. And for her price point of her program, getting a 4-5% conversion rate is pretty standard. But after some close inspection of the numbers and a deep dive into the moving part of her webinar and lead generation efforts, we decided she shouldn't focus on increasing her conversion rate. Instead she should focus on something else.

Allison Hardy 6/5/23 Allison Hardy 6/5/23

EP 330 | Visual reminders of success

In this episode of the 6-Figure Secrets Podcast I’m sharing more about my goals wall, why I created it, and why you need one if you want to move closer to your goals, faster.

Allison Hardy 5/22/23 Allison Hardy 5/22/23

EP 328 | Weekly masterclasses

In this episode of the 6-Figure Secrets Podcast I’m sharing why I’ve been running and hosting weekly masterclasses. I’m sharing why I’ve prioritized this in my business and the lessons I’ve learned along the way.

Allison Hardy 5/8/23 Allison Hardy 5/8/23

EP 326 | Selling outside of the Pitch Sequence

In this episode of the 6-Figure Secrets Podcast I’m sharing the 5 places inside of your funnel where you can pitch a digital product or offer, that aren’t the Pitch Sequence. By utilizing these not so well known places, you can increase your individual subscribers’ lifetime values AND create a culture of selling and buying early on in your relationship with your new lead.