Market research, UGH. No one likes to do market research. But market research can be the thing that validates your amazing idea, or forces you to shift into a new direction. In this article, I’m sharing all about how to do market research in a way that #1 isn’t boring, and #2 is effective.
In Tiffany’s interview we talk about her struggle with dieting and losing weight and how that has brought her to the work she now does with her clients. We also talk all about her business, how she used to (and maybe still is) her ideal client, and how she approaches gut health and sugar detoxes for optimum health.
In today’s episode, I want to help you to create a culture of community around your brand. Where I’m going with this is you need to have the “know, like, and trust factor” so strong when it comes to your brand that when you do pitch your services or products, your group members buy without objection. In short, community equals more sales, more sales equals business growth, and business growth equals more impact.